A 300g jar of Nescafe Gold Blend makes roughly 150 to 165 cups at a standard 1.8g to 2g serving, or closer to 100 if your team uses a heaped teaspoon. At 18.50 pounds ex VAT for the caffeinated jar, that works out at somewhere between 12p and 19p a cup. Below is how the maths actually plays out in a workplace, how the decaf compares, and when instant stops being the sensible choice.
How many cups does a 300g jar of Nescafe make
The manufacturer’s serving size for instant coffee is 1.8g, which is a level teaspoon. On that basis a 300g jar gives you around 166 cups. Nobody in a real office kitchen measures to the gram, so plan for fewer.
Here is the honest spread, based on how much granule people actually spoon in:
- 1.8g (level teaspoon, standard strength) — approximately 166 cups
- 2g (slightly generous) — approximately 150 cups
- 2.5g (mug rather than cup) — approximately 120 cups
- 3g (heaped teaspoon, strong mug) — approximately 100 cups
Mug size drives most of the variation. A 200ml cup takes a level teaspoon comfortably. A 350ml office mug filled to the brim needs closer to two, and that halves your jar count.
For planning purposes, assume 120 to 130 cups per 300g jar in a workplace. That figure has held up across the sites we supply, and it stops you running dry on a Thursday afternoon.
Nescafe Gold Blend versus the decaf version
Both jars are the same 300g size and the same freeze-dried Gold Blend granule. The difference is caffeine and a pound on the price.
| Gold Blend 300g | Gold Blend Decaf 300g | |
|---|---|---|
| Price | 18.50 pounds ex VAT | 19.50 pounds ex VAT |
| Cups at 1.8g | approx. 166 | approx. 166 |
| Cost per cup at 2g | approx. 12.3p | approx. 13p |
| Best for | Main office supply, morning volume | Afternoon service, shift workers, guest rooms |
Who needs the decaf jar
In an office of twenty or more, someone will be off caffeine. Keeping a jar of Gold Blend Decaffeinated alongside the standard one costs you a pound and removes a recurring complaint. It is a cheap fix.
Hotels are a slightly different case. If you are stocking guest rooms or a breakfast station, decaf demand is higher than most operators expect, particularly for evening service. Budget for one decaf jar to every three or four of the standard Gold Blend 300g and adjust from there.
Does decaf taste different
Slightly. Decaffeination strips a little body out of the cup and the finish is cleaner but shorter. In an instant coffee served with milk, most people will not pick it out, which is rather the point.
Is a 300g jar practical for an office or cafe
For an office, yes. The 300g jar is the sweet spot between a jar that goes stale in the cupboard and a catering tin that needs decanting.
How fast a jar disappears
Work backwards from headcount. Assume two instant coffees per person per working day, which is a fair average once you account for the tea drinkers and the ones who bring their own flask.
- 5 people — roughly 10 cups a day, so one jar lasts about two and a half weeks
- 10 people — roughly 20 cups a day, so one jar lasts just over a week
- 25 people — roughly 50 cups a day, so you are getting through a jar every two to three days
- 50 people — plan on two to three jars a week minimum
Above about 30 staff, ordering single jars becomes a nuisance. Buy in multiples, keep a fortnight’s buffer in the stock cupboard, and put one person in charge of the reorder. Splitting responsibility across a whole office is how you end up with an empty jar and a queue at the kettle.
Cost per cup in context
At 12p to 19p a cup, instant is the cheapest hot coffee you can put in front of staff. Bean-to-cup will typically land higher per cup once you factor in beans, milk, cleaning products and servicing, though the drink is in a different league. Both have their place, and plenty of the sites we supply run instant in the staff kitchen and something better in reception.
If you are pricing up a full staff drinks provision, look at the full coffee range alongside tea and hot chocolate. Coffee is rarely more than half of what a kitchen actually consumes.
Storing an opened jar to keep it fresh
Freeze-dried granules are stable, but they are hygroscopic. They pull moisture out of the air, and once they clump the flavour goes flat and the granules stop dissolving cleanly.
The rules are short:
- Lid on tight, every time. Most staleness comes from a jar left open on the counter all morning.
- Dry spoon only. A wet teaspoon straight from the sink is the single fastest way to ruin a jar.
- Keep it away from the kettle. Steam is the enemy. Store the jar in a cupboard, not next to the boiler or the hot water tap.
- Do not refrigerate. Condensation forms every time you take the jar out. Room temperature and dry beats cold and damp.
- Use it within a couple of months of opening. It will not spoil, but it will taste tired.
An unopened jar keeps well past a year in a dry stockroom, so buying a few at once is sensible. Just rotate them so the oldest gets opened first.
Instant, beans, or filter: which suits your setup
Instant earns its place where speed and simplicity matter more than cup quality. Staff kitchens, meeting rooms, hotel bedrooms, back-of-house at a busy site. No machine to clean, no grinder to dial in, no downtime.
When to move to beans
If you are selling the coffee, instant is not the answer. A cafe, restaurant or customer-facing reception needs espresso or brewed coffee from whole beans, run through a bean-to-cup machine or a traditional espresso setup. Beans only go in machines built to grind them, so match the coffee to the equipment you have.
When filter makes more sense
For volume service where everyone wants a black or white coffee at the same time, filter is hard to beat. Conferences, breakfast service, canteens. A bulk brewer produces litres at a time from ground coffee and holds it at temperature, which no kettle-and-jar arrangement can match.
Plenty of sites run two of the three. Filter for the morning rush, instant in the kitchen for the rest of the day. There is no prize for standardising on one.
Ordering Nescafe 300g jars from ADS Coffee Supplies
Both jars are in stock now. Orders placed before 4:30pm Monday to Friday dispatch the same day via DPD, and delivery is free on orders over 69 pounds ex VAT to mainland UK addresses. Four jars gets you close to that threshold, so it is worth topping up with cups, milk or tea in the same order rather than paying carriage twice.
We have been supplying trade customers since 1993, which means we have a fair idea of what a twenty-person office actually gets through in a month. If you would rather set up a standing order than remember to reorder, that is straightforward to arrange.
Stock up in one order. Get the Nescafe Gold Blend 300g at 18.50 pounds ex VAT, add a decaf jar for the team, or talk to us about a regular supply account.