For any café owner in the UK, the name Drink Me Chai is synonymous with a consistently delicious, authentic chai latte. It’s the brand that cracked the code, capturing the traditional Indian spiced tea experience and making it incredibly simple for busy coffee shops that need to guarantee quality and flavour.

What Is Drink Me Chai and Why Is It a Café Favourite?

At its core, a proper chai is a carefully brewed blend of black tea, aromatic spices, and milk. Drink Me Chai honours that tradition by blending authentic spices like cinnamon, nutmeg, and ginger into perfectly balanced powders. This simple but brilliant move lets cafés serve up a genuine chai latte without the time and effort of grinding and brewing whole spices from scratch.

This smart balance of authenticity and convenience is exactly why it has become a staple across the UK. It means a barista can craft a top-quality, aromatic drink in seconds, keeping the queue moving and the customers happy. Plus, the brand’s commitment to natural ingredients clicks with today’s ethically-minded consumer.

The Secret to Its Success

The appeal of Drink Me Chai goes beyond its rich, comforting taste. For a café owner, it's a reliable, profitable, and genuinely easy win for the menu. Understanding why it works so well helps any business make a smart decision about its drinks lineup.

  • Exceptional Flavour: It hits that perfect sweet spot – rich, aromatic, and creamy. It’s a flavour profile that customers love and come back for.
  • Operational Simplicity: The ready-to-use formats are a game-changer behind the bar. They slash preparation time, which smooths out your workflow and keeps service sharp.
  • Brand Trust: As a well-established and recognised name, Drink Me Chai carries a reputation for quality that customers already know and trust.
  • Versatile Range: With options like Spiced, Vanilla, and even a dedicated Vegan blend, there’s a Drink Me Chai product ready to satisfy just about any customer preference.

Consistently delivering a premium product like this builds serious customer loyalty. In fact, understanding the psychology behind cafe rewards programs shows how powerful a reliable favourite can be for keeping people coming back.

When regulars know they can count on you for a perfect chai every time, your café becomes their go-to spot. Explore our full range at ADS Coffee Supplies, the number one choice for businesses that take their drinks menu seriously.

Comparing Drink Me Chai Powders and Concentrates

Deciding between Drink Me Chai powder and concentrate isn't just a matter of taste—it's an important operational choice for your café. Both deliver that signature spicy warmth customers love, but they slot into a busy workflow in completely different ways. Getting this right is key to keeping your service fast, your drinks consistent, and your profit margins healthy.

The core difference is in the preparation. Powders need to be properly dissolved in milk, which usually means a bit of whisking and steaming. The concentrate, on the other hand, is a simple pump-and-mix affair. This one distinction has a knock-on effect on everything, from how long it takes to train new staff to how quickly you can get a chai latte into a customer's hands.

To get you started, here’s a quick decision tree to help you figure out which format might be the best fit for your business.

A flowchart titled 'Is Drink Me Chai For You?' guiding potential customers through a decision-making process.

As you can see, the choice often boils down to a classic balancing act: the authentic, hands-on process versus pure, unadulterated speed and simplicity.

Speed and Workflow Impact

If you’re all about speed, the concentrate is your champion. A couple of pumps into a cup, add steamed milk, and you’ve made a chai latte in less than a minute. It’s incredibly easy to teach and guarantees that every drink tastes exactly the same, which is a massive win for quality control.

The powder, however, asks for a bit more attention. You need to make sure it's fully dissolved to avoid a grainy texture, which usually involves making a small paste with hot water or milk before steaming the rest. This might add an extra 30-60 seconds to the process, but it also gives your baristas a greater sense of craft and control over the finished drink.

Flavour Profile and Final Texture

This is where the two formats really show their different personalities. The Drink Me Chai powder is famous for creating a thick, luxuriously creamy drink. When steamed, the powder integrates completely with the milk, giving it that rich, velvety mouthfeel many people expect from a top-tier chai latte.

Concentrates are liquid, so they produce a drink that’s much closer in consistency to a standard syrup-based latte. The flavour is clean, direct, and consistent, but it typically won’t have that same indulgent creaminess. It really comes down to the kind of experience you want to offer your customers.

Customisation and Versatility

Powders give you much more room to play. A barista can easily tweak the powder-to-milk ratio to make a customer’s chai stronger or milder on request. The powder is also a brilliant secret weapon in the kitchen—you can use it to flavour cakes, scones, or even just dust it over desserts.

Concentrates are a bit more rigid, as the flavour strength is set. Their real strength lies in drink-making, especially for iced chai lattes where the liquid mixes instantly into cold milk with zero fuss. If you’re after a product that can do double duty, a versatile vending powder like the Summit Chai Latte Vending Powder is well worth a look.

Cost Per Serving and Storage

From a pure cost-per-serving perspective, powders usually come out on top. A 1kg tub of Drink Me Chai powder makes a huge number of drinks, making it a very economical choice for businesses keeping a close eye on their margins. Plus, it has a long shelf life and is simple to store in any dry cupboard.

Concentrates can have a slightly higher cost-per-serving, but they often make up for it with lower labour costs and almost zero waste. The pump system dispenses the perfect amount every time, so there’s no chance of overuse. They’re also easy to store, though you’ll need to pop them in the fridge after opening.


Drink Me Chai Format Showdown: Powder vs Concentrate

To help you weigh it all up, this table breaks down the key differences. Think about what your café needs most—is it speed, texture, or cost-effectiveness?

Decision Factor Drink Me Chai Powder Drink Me Chai Concentrate
Speed & Efficiency Slower prep time (30-60 secs extra). Requires dissolving and steaming. Lightning-fast. Pump, add milk, serve. Ideal for high-volume settings.
Texture & Mouthfeel Creates a famously rich, creamy, and thick texture. Very indulgent. Lighter, similar to a syrup-based latte. Clean but less creamy.
Consistency Can vary slightly between baristas unless measured perfectly. Exceptionally consistent. Every drink is identical thanks to the pump.
Customisation Highly flexible. Easy to adjust strength for customer preferences. Limited. Flavour strength is pre-set in the liquid.
Versatility Excellent. Can be used in baking, cooking, and as a dessert topping. Primarily for beverages. Perfect for both hot and iced lattes.
Cost Per Serving Generally lower, offering excellent value and higher gross profit. Slightly higher, but offset by reduced labour costs and zero waste.
Storage Easy. Long shelf life, stored in a dry cupboard. Simple, but requires refrigeration after opening.

Ultimately, there's no single "best" option—only the best option for your business. If you pride yourself on handcrafted quality, the powder offers an unbeatable texture. But if your cafe is all about getting delicious drinks out fast during a frantic lunch rush, the concentrate is a game-changer.

Exploring the Drink Me Chai Flavour Portfolio

Beyond the classic spiced original, the full Drink Me Chai range offers a brilliant selection of flavours designed to tempt different customer tastes and dietary needs. Curating a menu with two or three of these options is a simple but incredibly effective way to broaden your appeal, boost sales, and show you’re serious about offering choices for everyone.

Each variant brings its own unique character to the cup. Understanding these flavour profiles is the first step to building a more profitable and popular chai menu. Let's break down the core offerings that have become firm favourites in cafés across the UK.

Three cups of chai with different flavors: spiced with cinnamon, vanilla with a flower, and vegan with leaves.

The Original Spiced Chai Latte

This is the flagship product, the authentic taste that started it all. The Spiced Chai Latte is a beautifully balanced blend of sweetened black tea and a complex mix of aromatic spices. You'll pick up prominent notes of cinnamon, ginger, and nutmeg, all wrapped in a wonderfully creamy texture.

It’s the quintessential chai experience—warming, comforting, and just the right amount of sweet. This is your non-negotiable menu staple, the reliable crowd-pleaser that serves as the perfect introduction to the world of Drink Me Chai for any new customer.

Smooth and Sweet Vanilla Chai Latte

For customers who prefer a gentler, sweeter drink, the Vanilla Chai Latte is an essential addition. It takes the classic spice blend and softens it with a smooth, aromatic infusion of real vanilla. The result is a less intense, more mellow flavour that feels incredibly indulgent.

This option is perfect for pairing with cakes and pastries, making it an ideal afternoon treat. It’s also a great "gateway chai" for anyone who might find the traditional spiced version a bit too bold. Offering a Vanilla Chai alongside the Spiced Chai can capture a wider audience and prevent a lost sale.

Catering to Everyone with Vegan Chai Latte

In today's market, providing excellent plant-based options is a commercial necessity. The Drink Me Chai Vegan Chai Latte is expertly crafted to deliver that same rich and creamy experience without any dairy. It’s a carefully balanced recipe that works beautifully with all types of plant-based milks, from oat and almond to soya.

This product isn't just for vegans; it's also a fantastic solution for customers with lactose intolerance. By adding this to your menu, you send a clear message that you cater to modern dietary needs. You can explore the Drink Me Chai Vegan Chai Latte in our shop and see how easy it is to make your menu more inclusive.

Crafting the Perfect Drink Me Chai Every Time

Knowing how to whip up a fantastic chai latte is a must-have skill for any professional barista. While Drink Me Chai makes the process simple, a few techniques can take your drinks from good to consistently brilliant. It comes down to nailing the ratios and the temperature to guarantee every cup has that signature creamy texture and perfectly balanced spice.

This guide gives you practical, step-by-step instructions for making flawless chai drinks, whether you're working with powder or concentrate. We’ll also share some creative, commercially savvy recipes to help you expand your menu and wow your customers.

The Signature Spiced Chai Latte

The classic hot latte is the foundation of any good chai menu. Getting that perfect blend of spice, sweetness, and steamed milk is what sets a premium café experience apart.

Using Drink Me Chai Powder:

  1. Measure it Out: Add three to four heaped teaspoons (around 20g) of Drink Me Chai powder into the serving cup.
  2. Make a Paste: Add a small splash of hot water (about 30ml) and whisk until the powder dissolves into a smooth paste. This is the secret to avoiding a grainy texture.
  3. Steam the Milk: Fill your milk jug with 200ml of milk and steam it to create a velvety microfoam, aiming for a temperature between 65-70°C.
  4. Combine and Serve: Gently pour the steamed milk over your chai paste, finishing with a light layer of foam. A sprinkle of cinnamon on top is a classic professional touch.

Using Drink Me Chai Concentrate:

  1. Pump and Pour: Add one part (30ml) of Drink Me Chai concentrate into the serving cup.
  2. Add Milk: Top it up with seven parts (210ml) of steamed milk. Give it a quick stir to mix everything together, and it’s good to go.

Perfecting Milk Temperature

Steaming milk for a chai latte isn't just about making it hot; it's about precision. Too cool, and the drink will feel lifeless. Too hot, and you’ll scorch the milk, overpowering the delicate spice notes. The sweet spot is 65-70°C, which brings out the overall sweetness and creaminess of the milk without killing the complex flavours in the Drink Me Chai blend.

For consistency, a reliable thermometer is essential. Tools like the Rhinoware Barista Digital Beeping Thermometer can be set to beep when you hit the perfect temperature, ensuring every drink is up to standard. It's also a great idea to have clear guidelines written down, and looking at restaurant standard operating procedures examples can provide a solid framework.

Creative Menu Innovations

Once you've got the classic down, it’s time to experiment with exciting variations that add real value to your menu.

  • Iced Chai Latte: An absolute winner in the summer. Just dissolve the chai powder into a paste, top with cold milk and ice, and give it a hard shake. If you're using concentrate, it's even easier—just pump it over ice and add cold milk.
  • The 'Dirty Chai': A modern café staple for a reason. Make a standard Drink Me Chai latte and simply add a fresh shot of espresso. The spicy sweetness of the chai mixed with the bold kick of coffee creates a flavour that’s properly addictive.
  • Seasonal Specials: Flavoured syrups are an easy way to create limited-time offers. A pump of pumpkin spice syrup in autumn or a dash of gingerbread at Christmas can turn your standard chai into a seasonal treat everyone has to try.

Getting the Most Out of Drink Me Chai in Your Cafe

Bringing Drink Me Chai into your cafe is a smart operational move that can streamline your workflow, boost your profits, and keep customers happy. When you get the details right—from costing to storage—you’ll find this popular option practically sells itself.

An illustration of a beverage station with elements for cost, ingredient storage, equipment, and prepared drinks.

This simplicity is precisely why so many businesses choose Drink Me Chai. It slots neatly into the high-speed environment of a busy cafe without needing special equipment or complex training.

Calculating Your Cost Per Serving

Profitability all comes down to knowing your numbers. Working out the cost per serving for a Drink Me Chai latte is refreshingly straightforward. First, you need to know how many drinks you can get out of a single container. For example, a standard 1kg tub of the powder yields about 50 servings if you're using a 20g scoop.

Here's how to break it down:

  1. Find the Chai Cost: Take the price you paid for the tub (e.g., £10.00).
  2. Divide by Servings: Divide that cost by the number of servings (£10.00 ÷ 50 servings = £0.20 per serving).
  3. Add Your Milk Cost: Factor in what your milk costs (e.g., £0.25 for 200ml).
  4. Get Your Total: Add the chai and milk costs together (£0.20 + £0.25 = £0.45).

With this simple calculation, you can set a menu price that ensures a healthy profit margin on every cup. For the exact figures based on our current wholesale pricing, check out the Drink Me Chai Spiced Chai Latte 1kg Tub on our shop page.

Storage and Shelf Life Best Practices

Keeping your Drink Me Chai tasting fresh and aromatic is key to minimising waste. Luckily, both the powder and concentrate are designed for commercial storage, but they have slightly different requirements.

  • For Powders: The most important thing is to keep the tub sealed tight. Store it in a cool, dry place well away from sunlight and moisture—a back-of-house pantry or dry stockroom is ideal. An opened tub will easily stay in top condition for several months if stored correctly.
  • For Concentrates: Before opening, the concentrates are fine at room temperature. Once opened, however, they must be kept in the fridge. You'll want to use them up within a few weeks to guarantee the best flavour and safety.

Seamless Equipment Integration

One of the biggest benefits of Drink Me Chai is that it doesn't demand any new, specialised kit. It works perfectly with the equipment you already have on the bar.

  • Espresso Machine Steam Wand: This is your best friend for making powdered lattes, creating that perfectly heated, velvety microfoam customers love.
  • Blenders: Essential for whipping up profitable iced chai lattes or frappes when the weather turns warm.
  • Milk Frothers: A brilliant alternative if you don't have an espresso machine. They give you consistent foam with very little fuss.

Why Source Your Drink Me Chai from Allied Drinks Systems?

Picking the right product for your menu is only half the battle. Your choice of supplier is just as critical. When you partner with us at Allied Drinks Systems (ADS) for your Drink Me Chai, you’re getting more than just a box of product. You’re gaining a partner who genuinely cares about the success of your business.

We’re a family-run UK business, and we’ve been in the game since 1993. We know the pressures of running a busy café inside and out. That’s why we’ve built our entire service around what matters to you: competitive wholesale pricing, fast and dependable delivery, and the kind of personal customer service that only a dedicated team can offer.

Your One-Stop-Shop for Café Essentials

Beyond our fantastic Drink Me Chai selection, we’ve made it our business to offer everything else you could possibly need to run a smooth operation. Think of us as your complete café partner. From top-tier barista tools and essential cleaning supplies to eco-friendly disposable cups and lids, we’ve got it all.

This isn’t just about convenience; it’s about giving you back your time. Instead of juggling multiple suppliers, delivery dates, and invoices, you can get everything you need from one place you can trust. Consolidating your purchasing with a single, reliable supplier simplifies admin, makes stock management a breeze, and often works out as better value in the long run.

Making the Smart Choice for Your Business

Our commitment is simple: we provide the products and the support you need to do well. Our online ordering system is straightforward and easy to use, letting you restock your essentials with just a few clicks. Throw in our rewards programme and next-day delivery options, and it’s clear we’re set up to make keeping your café at its best as easy as possible.

We’ve carefully put together a full inventory of professional-grade supplies to go alongside your Drink Me Chai menu. Browse our full range of café essentials in our online shop and let us help you deliver an exceptional experience to every customer.